Pricing
Compression and the library audit are free, on every plan and without limits — they run on your own server and cost us nothing. You pay for the images the AI describes.
| Free | Start | Pro | Agency | |
|---|---|---|---|---|
| Image compression to WebP | unlimited | unlimited | unlimited | unlimited |
| Media library audit | ✓ | ✓ | ✓ | ✓ |
| SEO descriptions for home and foreign markets titles, descriptions, alt text and file names | 5 total | 200 / mo | 1 000 / mo | 5 000 / mo |
| Websites plugin activations | 1 | 1 | 3 | 25 |
| Descriptions in your own language | ✓ | ✓ | ✓ | ✓ |
| Descriptions in extra foreign languages | 1 | 2 | 4 | unlimited |
| Bulk generation | — | — | ✓ | ✓ |
| Price per month | Free | €19 | €39 | €99 |
| Start free | Choose Start | Choose Pro | Choose Agency |
One description is one image in one language. A shop working in four languages spends four of its monthly descriptions on a single photo, so a thousand covers either a thousand photos in one language or two hundred and fifty across four.
Prices exclude VAT, which is added at checkout according to your country. Running several sites? From three licences the total drops by 20%, from ten by 30% — get in touch and we will set it up.
Every plan starts the same way. Create an account, describe your shop once, and five descriptions are yours to try before any card is asked for. Compression and the audit stay free whatever you decide.
Questions about billing
What happens to images I don't use?
They expire at the end of the billing month. Unused images do not carry over, which is why the plans are sized generously — pick the one that covers your busiest month rather than your average one.
What if I go over the limit?
Generation stops until the next billing period. Nothing breaks and nothing is charged automatically — compression and the audit keep working, and you can move up a plan at any time.
Can I change plans?
Yes, in either direction, whenever you like. An upgrade takes effect immediately with the difference charged pro rata; a downgrade takes effect at the start of the next period so you keep what you already paid for.
Who charges me?
Paddle.com Market Ltd, acting as the merchant of record. They handle payment, invoicing and VAT — their name, not ours, appears on your bank statement and on the invoice.